Carla Macis´ Florence

Carla Macis´ Florence

PHOTOS, ENGLISH & SPANISH VERSION BELOW

Ho due città: una del cuore e una dell’anima. Cagliari è la mia città del cuore, mentre Firenze è quella dell’anima. A Firenze vivo da quando avevo 19 anni, ma non pensavo che mi sarei trattenuta a viverci, ma è successo. Piano piano «ci siamo scelte» ed è diventata l’unica città dove avrei potuto vivere per poter fare il mio lavoro, che mi consente di avere tante relazioni e un buon «know how». Mi piace la sua dimensione internazionale, ma anche la piccola dimensione e l’incanto che provo ogni volta che ancora dopo 33 anni riesce a suscitarmi.…

Continue Reading
The magical world of Gucci Garden in Florence

The magical world of Gucci Garden in Florence

PHOTOS & SPANISH VERSION BELOW

After thorough renovation, Gucci has reopened its Florence museum located in Palazzo della Mercanzia. Its three floors and different rooms have been converted into a multi-space where you can eat, shop and join the Gucci constellation. Past and present merge within a fusion of animals, plants and flowers appearing as cheerful as the intense patterns of Gucci´s traditional garments. …

Continue Reading
Brands made in Florence #4: Gianfranco Lotti

Brands made in Florence #4: Gianfranco Lotti

PHOTOS & SPANISH VERSION BELOW

Manufacturing bags, belts, wallets and accessories in leather since 1968 as a real brand, Gianfranco Lotti is deeply anchored in this Florentine heritage, keeping the memory to create modernity that lasts in the future. Gianfranco Lotti has been artfully crafting bags since the age of 14 (1957) perpetuating the art of crafting leather as he learned from his masters. The keylock is the symbol featured on Gianfranco Lotti’s bags and products and is a signature of all the collections. It casts back to an ancient emblem of the Medici family in Florence. The keylock materializes the immaterial link between the ancient art of craft, the respect of the heritage and the openness to the future.…

Continue Reading
Mrs. Macis in Borgo Pinti: «A small corner of Paris in Florence»

Mrs. Macis in Borgo Pinti: «A small corner of Paris in Florence»

PHOTOS & SPANISH VERSION BELOW

According to the friend who first recommended it, the atelier shop and lab of Carla Macis stands since 2005 as «a small Parisian corner in Florence.» Carla Macis, who once worked for Emilio Pucci, is the designer of the brand. She is the one in charge of the colourful feminine clothes of vintage appearance, overflowing with good humour and extroverted prints. «I do not create custom clothes, I make my own line in sizes S, M, L”, she tells me. “The process begins with the fabrics, as I was trained as a textile designer and not as a fashion designer, so I pay more attention to research of the materials. However, they result very feminine and tend to enhance the figure of the woman without being explicit or sexy.» Carla Macis gets her inspiration from the 50´s fashion and films. Her clothes have been defined as the «good humour dresses.» These are pieces for women of all ages, between 20 and 70 years old, with a great personality. «For those who, when they put on my clothes, wish to be recognized at the first glimpse.» Undoubtedly, Carla Macis is not afraid to mix. She feels a predilection for wool in all its forms; and creates accessories, too. No wonder she is even recommended by Lonely Planet.
Mrs. Macis – Borgo Pinti 38, 50121 Florence

Continue Reading
Salvatore Ferragamo and twentieth-century visual culture

Salvatore Ferragamo and twentieth-century visual culture

PHOTOS & SPANISH VERSION BELOW

Salvatore Ferragamo returned to Italy in 1927 after twelve years in the United States. In 2017, to mark the ninetieth anniversary of his homecoming, the Museo Salvatore Ferragamo presented this exhibition offering an overview of the 1920s, a decade now recognized as an authentic forge of open-minded ideas and experimentation free of ideological constraints and prejudices. Ferragamo chose to settle in Florence in virtue of its acknowledged centrality in the geography of Italian taste and style at a time in which the word “return” was especially meaningful: the return to order in the arts, the return to professional skill and to the great national tradition. Developed in chapters like a coming-of-age story, the exhibition focuses precisely on this trend in the culture of the period. Curated by Carlo Sisi, it takes Ferragamo’s voyage on an ocean liner back to Italy as its guiding thread: a metaphor of his mental journey through the Italian visual culture of the 1920s, the source of the themes and works that were to influence his poetic vision directly or indirectly.
1927, il ritorno in Italia – Till May 2 at Museo Ferragamo, Palazzo Spini Feroni, Florence

Continue Reading